I was doing my weekly chat with my friend and fellow Squarespace expert Charlotte the other day and told her about this daily blogging test.
And then I realized my big mistake.
January is the month everybody and their cat is motivated to meet their goals. A major one being: To launch a website!
January always has slightly higher traffic to the site than average. So it’s going to be pretty tough to measure if it’s the daily blogging test or everyones New Years “I want to launch a website” resolutions that is leading to higher traffic.
I can track number of pages/session, that’d be a good way to see if this made a difference, but the best bet would have been good to have this blogging test done in any month other than January.