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You just spent 3 days completely overhauling the backend of your client’s website when you see the email notification come in…

The subject line is always the same.

“Quick edit.”

You don’t even have to open the email to know that its contents are going to make you want to throw your laptop out the window!


If endless revision requests have got you feeling instant resentment every time you hear from a client, then I want you to stop pulling your hair out for just a minute, so that you can grab a pen and notebook. Because I promise you, you are going to want to take notes!

In today’s video, I’ll be sharing the 4 simple tweaks you can make to your client process TODAY to seriously rein in the number of revision requests you are receiving, while still keep your client happy and raving about your services!


4 tips for cutting down on revision requests while keeping web design clients happy

Tip #1:

Set clear expectations before they even book

When you hop on a consultation call and you instantly click with a client, it’s easy to think “Wow! This person is super chill! They seem like they’d be so easy to work with, so getting into all the fine print stuff this early in the game would only kill our vibe!”

Or maybe, you can already spot the potential for scope creep with a client, but as a new designer, you worry setting boundaries will make you come off as bossy, and that the inquiries suddenly will dry up and blow away.

But setting clear expectations around your client process is not just for you as the designer, it’s also a super vital part of creating a positive, high-end client experience.

By bringing it up while the conversation is still light, and the exciting is high, you avoid so many awkward conversations or unpleasant surprises for that client in the future!

So that initial booking call is a fabulous place to bring up revisions and how they fit into your client process. Your client has likely never worked with a pro designer before, so they won’t know which questions to be asking to make sure you are both on the same page, and they will appreciate that you’ve thought of everything!

Setting clear expectations early on is what keeps chill clients chill, and from turning into nightmare clients you can’t wait to be done working with.



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Tip #2:

Communicate how you’d like feedback submitted

Before you ever sit down to start designing and showing your client your progress, it’s important to let them know which format you prefer for receiving feedback, and when to be sending it.

This way, you aren’t getting a text here, a DM there, one email with one bit of info, then another email 20 minutes later with an edit to that edit.

Orrrr having to hop on a call every two days because they showed their website to their friend/business partner/mom/dog who made a comment that caused your client second something that—just yesterday—they were over-the-moon thrilled about.

Try setting just one location where all edits, tweaks, ideas, and even questions will get submitted, and then setting a plan for how often you will review that list together!

So this might look like a shared Google doc, or them keeping a running list which they then share on a call or a screen-recorded Loom video, walking you through all the changes they’d like made at once.

Doing it this way makes it easier for you to understand and deliver what your client is actually asking for, because you won’t have to sift through 57 different threads of communication trying to piece together all the random bits of feedback they’ve sent you before you can begin the next phase of the design process!


Tip #3:

Communicate how many rounds of revisions their web design package includes

Ok, so next is my favorite tip for dealing with client feedback and revisions…set a cap on how many you’ll do!

Good news!

There’s actually a way to do this that will protect your time and sanity as a designer, without making your client feel shortchanged in terms of the amount of support they will receive when they make the decision to work with you!

Rather than picking some arbitrary number, like “you only get 25 tweaks to your website. Once they are used up, you’re on your own!” instead try offering a revision check-in point at set intervals throughout your project in which clients can feel free to submit however many edit requests their little hearts desire!

So yes, you’re still *technically* offering unlimited revisions from the client’s perspective (which they love!) but it also means that once that round is over, it’s over…any new things that pop up will have to wait until the next round!

And when you wrap up that final round and they still come back to you with edit requests…

…you can gently remind them that the package they purchased only included 3 rounds of revisions, and that any additional rounds would be at an extra cost.

This encourages your client to come prepared and get the most out of each round, rather than letting revisions—and therefore the project—drag on wayyyy past the deadline!

Speaking of deadlines…in order for this to work, you have to clearly define what makes up one ‘round.’

How many days does your client have to be reviewing the latest version of their design before feedback is officially due and the door to revision requests closes?

Communicate clear deadlines around when each round starts and stops, and what the expected turnaround time will be for you to be completing those edits so that they can get their next sneak peek of the design.

‘But wait…can’t my client just log in to their site and see my progress any time they like?’

Which brings me to my final tip!


Tip #4:

Give your client something to look forward to!

Imagine you’re building a new house! As every HGTV show in the history of ever has taught us…

…it’s all about the big reveal!

When you as the homeowner are allowed to walk through the house whenever you want throughout the whole project, not only will you never get to experience the wonderful surprise of seeing your dream come to life for the first time…

It can be super easy for you to spot something unfinished and start to worry that you made the wrong decision or that it’s not going to turn out at all like you were picturing.

So you start to seriously doubt yourself, and your contractor, and suddenly you are obsessing over the smallest details that you literally didn’t even know were a thing until today, and are probably going to be covered up during some later part of building process anyway.

The same goes for when you are building someone’s online home or website!

If they eagerly log in every few days to check out your progress, and discover that their services page is still a complete mess, you haven’t added that button to their header yet, and they don’t realize the image you are using is just a temporary placeholder, they may start to wonder if you really know what you are doing…

So to avoid clients stopping by your virtual construction site every few days asking for edits on something that isn’t even done yet, consider limiting the access your client will have to the backend of their site until you are ready to hand over the project in full!

Instead, give them something to look forward to by setting clear dates you’ll be popping into their inbox with a link to check out the latest design!

So there you have it!

If you are currently finding yourself in endless revision land, I hope that these tips will inspire you and give you hope that it doesn’t have to be this way forever! There are a few simple tweaks you can be making to your client design process that will completely transform the way you feel about client revision requests!


Still sorta winging it with each new client you take on?

Don’t forget to grab your free copy of my Client Process Template For Web Designers below!

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How to put a stop to endless web design client revision requests