Paige Brunton | Squarespace Expert + Website Designer
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Online Business Matchmaker
BlogAboutCOURSES
Paige Brunton | Squarespace Expert + Website Designer
Squarespace Expert + Website Designer
Online Business Matchmaker

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Paige BruntonJanuary 30, 2019Comment
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Paige BruntonJanuary 30, 2019
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Paige BruntonJanuary 30, 2019
 
 
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The Online Business Matchmaker

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I have a challenge for you that if you take it up, I think you’re going to be very grateful you did! - Here's what I want you to do: THROW OUT the norm and build a business around your life! - I’m going to give you an example from my industry, website design. The norm in website design is to build websites for a few clients simultaneously over a span of 4-6 weeks, and this often gets dragged out longer. - But maybe because of your 9-5, you’re worried about not having enough time to complete those sites on time. Maybe your 9-5 has busy seasons or you’re needed past regular hours here and there, and you’re unsure if you can deliver your end of the bargain on time when your 9-5 cuts into your free time/business time. - IF YOU HAVE SOME SORT OF CHALLENGE FACING YOU IN YOUR BUSINESS, I WANT YOU TO DO THIS: Throw the ‘norm’ in your industry out. Forget about it. Pretend it doesn’t exist. Don’t beat yourself up about the fact that some challenge in your life stops you from doing things the 'normal way'. Instead, get creative. I’ve seen a lot of creative processes in the web design industry. - I’ve seen web designers host in-person weekend web design workshops. If you have a 9-5 that tends to be more like an 8 - 7 and you think you won’t be able to complete those sites in the evenings, shorten the timeline and instead run your business with a weekend model. - Now, while this works for you, guess what, I can guarantee there’s clients out there who need a creative solution just like this! - So, what I really want to say is, I want you to stop looking at your challenge as something negative. Look at it as a fact of life and get creative with how you can build a business model around your life! I’m very confident that you can come up with an idea of how to run a business that both serves your lifestyle and also is a win-win for your clients! - TELL ME: What challenges do you face in building your business in the 'normal' way?
Shay from the @bucketlistbombshells and I were chatting the other day for an interview that's inside my new course and she shared some super true words that I just knew I wanted to share with you too. In a nutshell, here's what she said: - A lot of the times, starting a business can bring up all kinds of feelings of insecurity and self-confidence issues. It’s so hard to put yourself out there, especially knowing rejection might be just around the corner. - But Shay is our ultimate cheerleader reminding us that if you want to be successful, you have to be courageous in reaching out to people—whether it’s your friends and family telling them about your new career, or pitching a potential client, or handing out your business card to that awesome business owner at the coffee shop. - There will be times in your business where you’ll have to do something you really don’t wanna do cause you’re scared. DO IT ANYWAY and then pat yourself on the back for that little bit of self-growth you just did 😊 - Basically, do it scared. It'll pay off. - Tell me, have you forced yourself to do something outside your comfort zone because your business needed it? For me, it was webinars! What was it for you?!
Well it’s safe to say my few days at the @creativeatheart conference were a highlight of the year. I’ve left with all the motivation, ideas and new friends! - My greatest takeaway was to keep striving for a business which runs in an 80/20 manner. - I’ve always run a pretty simplistic business, but don’t get my wrong, shiny object syndrome and seeing all the creatives do all the things - online shops, weekend retreats, services and physical products every now and again leads me astray and makes me want to also create, create, create! - But at the conference I was reminded of what a business that truly serves your life looks like, and that does NOT mean staying up until all hours working like a madwoman. - This conference touched my heart in so many ways I’m not even ready to describe yet, but it’s safe to say, I’ll be back!
I maybeeee take batch working to the next level. I honestly do it out of necessity though, not because I'm some naturally-super-efficient-human. - Seeing a TON of tasks in my Asana kinda gives me anxiety and splitting my brain between different projects REALLY does not end well for me. - I don't just batch tasks per day, I straight up batch weeks and months of my business. When I work with a client on a custom site, or build an online course or do my taxes, I do basically just that for however long the project requires. - This month I'm working on launching a new course which my past students have been asking for and I cannot tell you just how stoked I am to get this thing out into the world! - I built this course not alone, but with some of the biggest names in #SquarespaceWebDesign and online business and the knowledge bombs about to be dropped mightttt just change your life. - If you're a past Square Secrets student, you pretty much know what I'm up to. - For the rest of y'all, I encourage you to take a guess in the comments what this new course is about!
The LIES they'll tell you about working for yourself: 1️⃣YOU’RE GOING TO GO BROKE While it’s true that you can’t rely on a paycheck coming in with certainty every two weeks, that’s far from meaning you’re about to go broke. The wealthiest people in the world? Yeah, they’re not waiting for pay day from their 9-5, instead they run a business. There’s a lot more uncertainty but also a lot more potential when working for yourself! - 2️⃣IT’S NOT A ‘REAL’ JOB While it’s true you won’t be commuting, dealing with an annoying boss or clocking in and out every day, when you work for yourself your job is still very real. Just because working for yourself from the comfort of your bed with a flexible start and end time doesn’t seem to be very similar to normal jobs, your job is still very, very ‘real.’ - You create real value in the world and people pay real money for it = real job. - 3️⃣YOU NEVER REALLY 'WORK,' YOU'RE JUST ON PERMANENT VACAY I’ve found since working for myself that most people in my life don’t really get that I do indeed actually work! - I spent 3 months working from Bali this year and when I came back home people were rather surprised I didn’t have some fabulous tan, wasn’t yet a pro at surfing and hadn’t explored every inch of the island while I was there. - “What did you DO for those 3 months in Bali then?” they asked. “Work!” I replied. - The benefit of working for yourself means you can work from anywhere, including a tropical paradise island. This just means that you get to complete your work in a stunning environment. - Don’t get it twisted though, no matter where you choose to work from while you’re self employed, you’re still going to be doing the work. - TELL ME: Have any other fears about working for yourself? I'd love to set the record straight. Leave me a comment with your thoughts and fears! I'll give you the honest answer.
BAG IS PACKED! My strategy for packing for trips? Do laundry a day or two before but then wait until the absolute LAST MINUTE to actually pack my suitcase. Why? Cause if I do it early I make it drag on foreverrrr and then end up stealing my fav clothes out of my suitcase, thus unpacking myself before I've even left. - So, where am I off to? I'm headed to North Carolina for the @creativeatheart conference! Weeeeee! - This will be my 3rd time to the US this year for a conference or business retreat. At first I saw living in Germany as a real pain in the buns business-wise because the entire creative community I serve in my business is state-side, but let's be real, it just gives me an excuse to hop on planes now. - Off to make new friends, soak up knowledge like a sponge and if I'm lucky, find some time to hit @Nordstrom. #NordstromPleaseComeToGermany - I'm always on the hunt to connect with the creative entrepreneur community. So help a girl out and tell me what your fav conferences are in the comments! I'd LOVE to get to meet ya IRL and am currently planning out my 2019 conferences.